Paris 2024 serves as a general rehearsal for the AI agenda, setting the stage for future innovations.
The Olympic Games are the ultimate achievement for many athletes and will always remain the premier competition for a variety of reasons. But what occurs when AI starts influencing organization, logistics, data collection, event broadcasting, and the sustainability of the Games?
The Olympic AI agenda, launched by the International Olympic Committee, aims to enhance the overall experience for all participants. Paris hosts the 33rd global showcase from 26 July to 11 August, and it is evident that AI is just beginning its revolution in sports. Despite many sceptics, this article demystifies the agenda and highlights the advantages and disadvantages that could significantly influence future developments.